PA Legislature Addresses Keg & Scrap Metal Theft |
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The Pennsylvania House of Representatives passed a scrap metal theft bill sponsored by Representative Eddie Pashinski, DLuzerne County by a vote of 141-47. The bill, H.B.-1742 develops a registry for scrap metal sellers and also penalizes people who remove scrap metal from residential and construction sites. It also includes a provision that punishes people who sell rented beer kegs to scrap processors or recycling facilities. "Theft of scrap metal has reached epidemic proportions over the past year," Pashinski said. "There have been House members who have stopped me in the halls and told me of the theft going on in their districts." |
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Any scrap processor or recycling facility when purchasing certain scrap material exceeding $100 must create a permanent registry tracking the transactions. Certain materials, e.g. new materials from construction and beer kegs, can only be purchased from a commercial enterprise in conjunction with a letter from or contract with said enterprise. H.B.-1742 has been sent to the Senate Environmental Resources and Energy Committee. |
Retail Edge:What's Your Brand? Some Tough Love from a Guy Who "Wrote the Book" |
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Any successful business is consumercentric. And consumer-centric brands thrive because they provide consumers with meaningful associations and experiences. So what is your brand? That question is very different from "what brands do you sell?" Whether you realize it or not, your establishment is YOUR brand. It is easy to get caught up in the day-today details of running a business. When that happens, thoughts about branding could fall by the wayside. Without a defined customer experience concept to execute against, the best product selection or menu offerings wont inspire customers to spend their hard earned dollars with you. "In my experience lots of beer distributors act as if they are discount clubs hoping that stacks of cases with price cards will inspire the customer to load up on commodities. Commodities are things that you can buy anywhere," comments Prof. P. Greg Bonner the Chair for Marketing and Business Law at Villanova University. "Selling by the case is a tough business, but that doesn't mean that stores can't differentiate themselves. Even if the store is not located in the high rent district, there are ways to make customers associate a store with a great shopping experience |
and I am not talking about loss leaders. The same is true for independent restaurants. Any successful business needs to keep the customerfs experience top of mind.h Bonnerfs areas of expertise include branding, marketing, consumer behavior, pricing and competition in the Philadelphia region. He is a selfdescribed beer lover who values the vast selection of beers sold in Pennsylvania. As you can tell, he is passionate about branding and store differentiation. Here are some of his suggestions:
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